Pricing

Every plan includes a 14-day free trial. Upgrade, downgrade, or cancel any time from your Billing page — no long-term contract.

Starter

$49.00/month

5 competitors · weekly monitoring

  • 5 competitors
  • Weekly monitoring
  • Weekly reports
  • Basic alerts
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Pro

$99.00/month

15 competitors · daily monitoring

  • 15 competitors
  • Daily monitoring
  • Price history
  • Advanced alerts
  • Market benchmarking
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Multi-Location

$299.00/month

40 competitors · daily monitoring

  • Multiple restaurant locations
  • 40 competitors
  • Expanded monitoring
  • Advanced reporting
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A note on limits: the “competitors” number is how many local businesses MarketWatch actively monitors for you at once. You can swap which ones any time — pausing or removing a competitor frees up a slot immediately. Plan limits are enforced automatically; if you hit yours, you'll see an upgrade prompt right where you tried to add another.

Questions about pricing? See our FAQ.